I'm Rachel.

I've also always been the one friends and coworkers call when tech isn't cooperating. I've dabbled in running my own businesses for years, and I just like helping people. Once I started helping people with AI, the website and tech help came along with it, because I'd been doing that for people forever anyway.

Why I started Glowworm

Small business owners and solopreneurs don't have the time to learn AI, and most of them don't want to. People keep saying you don't have to be technical to use it. For the basics, that's true. But if you want AI to do real work in your business, there's a technical side to it, just because of how it's made. That's the part I handle with you.

What I'll be honest about

AI gets sold to small businesses like it's going to save them. It won't. It's a tool, a really good one, and it can save you time and money in ways that weren't possible before. I'll show you where it helps, and I'll tell you where it doesn't.

How I use it myself

Every week, AI drafts my content for me. Every day, it gives me a morning brief: it checks my email and flags anything that needs me right away. These are only two of the ways I use it every week.

Who I love working with

Wellness and spiritual coaches. Over the past eight years I've gone deep into spiritual practice myself, learning Reiki, meditation and breathwork. I work with all kinds of small businesses, but this is my soft spot.

Why "Glowworm"?

The name started in a brainstorm with AI. I wanted something fun and a little funky. Then I mentioned it to my sisters, and one of them quoted the old rhyme: "How can you be glum when you have a light coming out of your bum?" That settled it. So far everybody loves it.

Outside of work

You'll find me hiking, swimming, skiing, snowboarding, or out on the water dragon boat paddling.